A non-chemical straightening treatment Incredibly creates a straight, sleek, luminous & frizz-free style Non-greasy, non-sticky, silicone-free & water-soluble formula Enriched with Pure Matricaria & Althaea Extracts to gently relax curls & waves Heat activated for a perfectly straight, swingy blowout Shortens blow-drying time Paraben- & phthalate-free, color- & keratin-treatment safe